The new-age Executive MBA in Digital Marketing & E-Commerce is a unique specialisation that is offered by Techno India University. The program has been designed by industry veterans to groom students for the competitive and fast-growing sectors of digital marketing & e-Commerce. The curriculum has been prepared with industry requirements in mind and emphasizes practical, application-oriented learning. The program guides students to tackle the complicated new media landscape and find the right strategies to reach a large, fragmented audience through creative campaigns. It also teaches marketing management, creative planning, ideation, and creative expression.