Social Media Influencer As A Career

About

A social influencer is a person who has the passion, power, and platform to make a difference in the lives of others while promoting their products and services.

Takeaways

A social influencer is a person who has the passion, power, and platform to make a difference in the lives of others while promoting their products and services. By developing a large and loyal following on social media, influencers have the ability to:

    1. Become a successful social media influencer to boost your business while making a difference in the lives of others
    2. Have the ability to creating captivating branding and engaging content
    3. Successfully market yourself as an expert in your selected industry
    4. Work to obtain sponsorship, allowing you to work as a full-time influencer!
    5. Generate hits on their website and/or social media channels
    6. Sell various products and services on their website
    7. Work with companies as a sponsored social media influencer
    8. The ability to work from anywhere in the world and have flexible hours
    9. Unlimited earning potential
    10. Traveling and meeting people from around the world
    11. Sharing your passion with people while making a difference in their lives

    Modules

    • module

      1

      Basics Of Social

        • Introduction to social marketing, current trends & Social Business

      • module

        2

        Who Is An Influencer?

        • Picking your passion and finding a niche. Exploring and setting up social media profiles/accounts. Nano vs Micro vs Macro vs Celebrity Influencers. Difference between an Ambassador and an influencer. Creating a follower base & engagement strategy
      • module

        3

        Influencer Marketing Strategy

          • Detailed overview of Social Strategy Overview, Influencer Marketing Strategy, Engagement Strategy along with Measuring Influencer Marketing
      • module

        4

        Tools & Technologies

        Deep dive into the relevant tools and technologies needed by a social media influencer.

      • module

        5

        Content, Advertising & Social IMC

        Content StrategyAdvertising. Social Integrated Marketing Communications (IMC). Measuring Your Social Programs.

      • module

        6

        The Business Of Social

        Legal Consideration, Metrics & Performance

      • module

        7

        Action Planning: Putting It All Into Practice

        • Synthesize all frameworks and hard skills developed during the sessions in a final exercise. 

      Eligibility & Pre-Requisites

      Basic level of understanding of how social media works.

      Lecturer

      Ravi Ranjan

      Others

      Entrepreneurship Evangelist, Startup Expert, Govt. Advisor (Entrepreneurship), Open Innovation, Policy Advocacy, 2x TEDx Speaker, Public Speaker

      Social Media Influencer As A Career

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      Start Date : 15-02-2021 End Date : 31-12-2021
      Duration : 6 weeks
      Subject : Life Skills
      Level : Introductory Language : English
      Caption : Social Media Influencer As A Career

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